[David Tan]

Which is why open social is such a sweet strategy to counter this. It's the promotion of open social against facebook which is two different things. With open social, webusers can do their social networking from their own websites and they can gather users together in their own websites with the right tools and cooperation from other networks. So open social apps will grow in it's adopters, especially from 'friends' from other networks requesting them to join in the 'fun'. Not necessarily that users will switch, but will be encouraged to have additional accounts in any one of these networks. Subsequently, their combine users will rival facebook. So, Open Social is a boost to growth in the attempt to outpace facebook and eventually in the long run, achieve dominance and downplay facebook's future appeal.