SEM Facts & Figures

[Manny]

Search Engine Marketing (SEM) is a serious business. Let me give you the facts on this:

• 83% of internet users go straight to search engines to look for products and services
• 93% of users never look past the first few pages of results
• Google indexes over 8 billion web pages when searching for results

American companies spent $870 million in the last 6 months of 2006 advertising their products and services online. Look at it this way, if you were to spend money on a billboard ad, would you place it in the middle of a desert or on a major highway? A website without a search engine marketing campaign is effectively ‘stuck in the desert' because nobody will ever get the chance to see it.

A successful SEM campaign will generate new business for your organization!