The question rephrased as “Does a product that offers higher commissions means that it will be better for me to promote?” is a common one which most affiliates face when they first start out.
It is commonly believed that the product that gives the highest commissions will be the best one, which is not true. It may be nice to have good commissions, but it can be that those high commissions affiliate programs are not worth the time and effort you shall spend on promoting them.
Checklist to see whether it is worth going for those high commissions affiliate programs:
a) How much the merchant is charging for the product? Is it over charged?
Some merchant shall deliberately increase the values of their product in order to pay more commissions. You may be tempted, but to realize that many sites might be offering the same products with the same functionality at a lower price. So, the “Customer is the King” and has the wisdom to know whether the product has been over charged or not. So, to fool him/her in this manner; means loss of goodwill and new customers also.
This, shall mean lower conversions (sales) and in turn lower earnings (commissions).
b) Suppose you are promoting a program that offers low commissions plus their products are also cheaper than other merchants. Is it worth?
Sometimes, it is important to look beyond the commissions, for if the products sold are of the same quality and functionality but is cheaper than similar products out there in the net, assured conversions (sales) is there.
Assured sales means assured earnings (commission) in the long run.
Therefore, do not only blindly run for higher commissions, check out the product saleability also.
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