Ok so this meas yahoo doesnot want to stay behind in this game too . and so if this remains the case will we see in the future only two three bif companies having all the bif resources ? In a move that many suspected and most see as an answer to Google’s acquisition of DoubleClick, Yahoo’s acquisition of Right Media will strongly boost the companies online display advertising options.The acquisition of Right Media will further Yahoo!’s goal to create the industry’s most open, accessible and vibrant advertising marketplace, which will help democratize the buying and selling of digitally enabled advertising
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