Exact match domains

[David Tan]

When picking out domain names for your sites, some may focus on it being 'catchy' or 'easy to remember / short' but the best criteria is that it matches the keywords you're targeting for your site. If it's exactly the same, even better. Google gives alot of weight to exact match domains. Getting the right domain (even when you have to pay slightly more) is worth it for the high ranking in search engines.

[Vintage]

i think, while exact match domains are good, they don't standout. the biggest sites in the world don't have generic names like computer.com or business.net. i'd rather have a unique name like digg.