Live Search: 35% of searches are brand related

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Live Search: 35% of searches are brand related

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09-19-2007, 11:47 PM

ABOTadmin

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Join Date: May 2007

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Live Search: 35% of searches are brand related

The Microsoft AdCenter team has a cool post about branding and how to improve your rankings. Most strikingly, they say-

Quote:

Approximately 35% of the top searches in the UK, USA and France are brand related, which gives you an idea just how brand focused our Live Search users are.

Of course, the benefits of good branding goes far beyond SEO, and would boost your company overall.

Time to talk to your PR agency.

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Last edited by ABOTadmin : 09-20-2007 at 12:32 AM.

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