Cash in on the "back to school rush"

[Gajandra D]

Successful Affiliate Marketers know to look for niches to make solid money. Seasonal niches can be very lucrative if optimized ahead of time. There are already Affiliate Marketers preparing sites for the Holiday push later in the year.

Back to School comes once a year and parents will spend mad amounts of money to make sure their little ones have all the binders, pencils, paper and glue (not to eat, hopefully) that they will need to be successful in their academic endeavors. If you are looking to target your eager parents purchasing school supplies online, look no further than young parents. Don’t forget about all the college kiddies going back to school as well.

Average spending for school supplies is close to $600 a year. There are clearly quite a few school bound folk in the United States who will be flocking to Office Max and Staples online.

My advice to you. Come the time for when parents are looking for school supplies, plan ahead and promote you program in this niche if you are a program manager or gear up to join the right affiliate program in this niche. This advice is for you tap into the huge investment that parents pour in year after year to ensure their kids have adequate school supplies.

Haven't we all been through this?

[David Tan]

Yeah, program managers have to customize banners, coupons and offers for each season, holiday, event but it's worth it.

I would think that with the amount of competition of web user's attention from the many ads out there that the more personalized and relevant one gets noticed.

We all know that holidays and events like 'back to school' create a genuine need. Once affiliates know the need, we can offer relevant and high impact offers from merchants.

[psyche18]

Not just kids - remember the teenagers! Going back to school means more than buying new stationery and books; teens consider new clothes most important of all! With the increasing purchasing power this younger generation holds, it would be a mistake to gear all Back to School promotional activities solely towards parents.

[Gajandra D]

Hey all,

As you all know the next big shopping rush in the United States is the Labour day weekend. It is held on the very first Monday of September.

Today Labor Day is often regarded simply as a day of rest and, unlike the May 1 Labor Day celebrations in most countries, parades, speeches or political demonstrations are rare. Forms of celebration include picnics, barbecues, fireworks displays, water sports, and public art events. Families with school-age children take it as the last chance to travel before the end of summer. Some teenagers and young adults view it as the last weekend for parties before returning to school. However, of late, schools have begun well before Labor Day, as early as the 24th of July in many urban districts, including Nashville and Atlanta.

Armed with this knowledge one can easily plan promotions in line with this significant holiday.